Sitecore

Sitecore acquires specialist publishers Boxever and Four51

Sitecore announced that it has signed definitive agreements to acquire Boxever Ltd. and Four51, Inc.

Marketers will be able to leverage a holistic view of each customer to create consistent, seamless and personalized experiences across every delivery channel.

Sitecore paves the way for a better experience for brands that don’t want to give up on delivering powerful, individualized experiences to their audiences.

Sitecore’s content capabilities allow marketers to develop content to effectively fuel individualized, personalized experiences.

All of this will work in a fully integrated and seamless manner.

This acquisition is the first materialization of the company’s ambitious $1.2 billion growth plan recently unveiled.

The importance of the customer experience in the digital world has never been greater, and it is a key area of growth in the marketing technology market.

Sitecore announced that it has signed agreements with Boxever, Four51 and Four51. The agreements will integrate Boxever’s customer data platform with Sitecore’s digital experience platform.

Customers using Sitecore solutions can expect expanded offerings, shorter implementation times and a faster time to value for their investments.

Sitecore plans to work closely with customers and partners to develop plans specific to each organization’s needs to take advantage of the benefits of SaaS, on-prem technologies or both.

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