{"id":2462,"date":"2026-03-27T22:23:51","date_gmt":"2026-03-27T22:23:51","guid":{"rendered":"https:\/\/lightgreen-wombat-810778.hostingersite.com\/?page_id=2462"},"modified":"2026-04-27T15:21:31","modified_gmt":"2026-04-27T15:21:31","slug":"create-optimise-website","status":"publish","type":"page","link":"https:\/\/www.castelis.com\/en\/create-optimise-website\/","title":{"rendered":"Create or optimise a website"},"content":{"rendered":"<section class=\"castelis-hero-banner\" >\n            <div class=\"hero-image-bg\">\n            <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/04\/Dev-sur-mesure1-e1775427748439.webp\" alt=\"Create or optimise a website to drive your performance\">\n        <\/div>\n    \n    <div class=\"container\">\n                        <div class=\"hero-content-wrapper\">\n            <div class=\"hero-content\">\n                                    <h1 class=\"hero-title\">Create or optimise a website to drive your performance<\/h1>\n                \n                                    <div class=\"hero-description\">\n                        <p>An effective website must be visible, credible and easy to use, whatever the device. Castelis supports you in creating or optimising custom websites, designed for your users, technically high-performing and aligned with your communication and growth objectives.<\/p>\n\n                    <\/div>\n                \n                                    <div class=\"hero-cta-buttons\">\n                        <a href=\"#contact-section\" class=\"btn btn-primary\">\n                            <i class=\"fas fa-chevron-right\"><\/i>\n                            <span> Speak with an expert <\/span>\n                        <\/a>\n\n                                            <\/div>\n                \n                            <\/div>\n        <\/div>\n\n        \n            <\/div>\n<\/section>\n\n\n<nav class=\"castelis-toc \"  data-toc-id=\"toc-69f0ad1b9b3cc\">\n    <div class=\"container\">\n        <div class=\"toc-wrapper\">\n                            <ul class=\"toc-list\">\n                                                                        <li class=\"toc-item\">\n                                <a href=\"#enjeux-section\" class=\"toc-link\">\n                                    Challenges\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#method-section\" class=\"toc-link\">\n                                    Method\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#expertise-section\" class=\"toc-link\">\n                                    Expertise\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#services-section\" class=\"toc-link\">\n                                    Services\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#benefices-section\" class=\"toc-link\">\n                                    Benefits\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#castelis-section\" class=\"toc-link\">\n                                    Why Castelis\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#success-stories-section\" class=\"toc-link\">\n                                    Case studies\n                                <\/a>\n                            <\/li>\n                                                                                                <li class=\"toc-item\">\n                                <a href=\"#faq-section\" class=\"toc-link\">\n                                    FAQ\n                                <\/a>\n                            <\/li>\n                                                            <\/ul>\n                    <\/div>\n    <\/div>\n<\/nav>\n\n<section class=\"castelis-cards-panel alignment-vertical bg-green heading-center\"  id=\"enjeux-section\" >\n    <div class=\"container\">\n                    <div class=\"cards-panel-header\">\n                                    <div class=\"cards-panel-heading\">\n                        <span class=\"slash-prefix\">\/<\/span>\n                        <h2>When a website becomes a real performance driver<\/h2>\n                    <\/div>\n                                \n                                    <div class=\"cards-panel-description\">\n                        <p>A poorly readable, poorly referenced or mobile-unfriendly site damages your image and effectiveness. Creating or redesigning a website aligns visibility, user experience and technical performance to meet visitor expectations and your business challenges.<\/p>\n\n                    <\/div>\n                            <\/div>\n                \n                    <div class=\"cards-grid cards-grid-3\">\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/heart.svg\" alt=\"Image and credibility\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">Image and credibility<\/h3>\n                                                        \n                                                            <p class=\"card-description\">A site consistent with your positioning that reinforces confidence and the credibility of your organisation.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-7.svg?ver=1776436557\" alt=\"Enhanced visibility\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">Enhanced visibility<\/h3>\n                                                        \n                                                            <p class=\"card-description\">Better presence on traditional and AI search engines through SEO and GEO foundations built in from the design stage.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-12.svg\" alt=\"Optimised conversion journey\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">Optimised conversion journey<\/h3>\n                                                        \n                                                            <p class=\"card-description\">Clear, goal-oriented user journeys to convert visitors into prospects or clients.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"castelis-methodology-timeline\"  id=\"method-section\" >\n    <div class=\"container\">\n                    <h2 class=\"methodology-heading\">\n                <span class=\"slash-prefix\">\/<\/span>\n                A structured approach to designing effective websites\n            <\/h2>\n        \n        <div class=\"methodology-content\">\n            \n            <div class=\"methodology-left \">   \n                                    <div class=\"methodology-subheading\">\n                        <p>Castelis takes a progressive and agile approach to designing high-performing websites, integrating usage, visibility and evolution challenges from the outset.<\/p>\n\n                    <\/div>\n                                                    <div class=\"timeline-wrapper\">\n                        <div class=\"timeline-line\"><\/div>\n                        \n                                                    <div class=\"timeline-step\">\n                                <div class=\"timeline-step-number\">\n                                    <span>1<\/span>\n                                <\/div>\n                                \n                                <div class=\"timeline-step-content\">\n                                                                            <h3 class=\"timeline-step-title\">Scoping<\/h3>\n                                                                        \n                                                                            <p class=\"timeline-step-description\">Analysis of objectives, target audience, existing content and technical constraints.<\/p>\n                                                                        \n                                                                            <div class=\"timeline-step-tags\">\n                                                                                            <span class=\"timeline-tag\">Objectives<\/span>\n                                                                                            <span class=\"timeline-tag\">Scoping<\/span>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"timeline-step\">\n                                <div class=\"timeline-step-number\">\n                                    <span>2<\/span>\n                                <\/div>\n                                \n                                <div class=\"timeline-step-content\">\n                                                                            <h3 class=\"timeline-step-title\">Design<\/h3>\n                                                                        \n                                                                            <p class=\"timeline-step-description\">Definition of site structure, user journeys and UX\/UI mockups.<\/p>\n                                                                        \n                                                                            <div class=\"timeline-step-tags\">\n                                                                                            <span class=\"timeline-tag\">UX\/UI<\/span>\n                                                                                            <span class=\"timeline-tag\">Mockups<\/span>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"timeline-step\">\n                                <div class=\"timeline-step-number\">\n                                    <span>3<\/span>\n                                <\/div>\n                                \n                                <div class=\"timeline-step-content\">\n                                                                            <h3 class=\"timeline-step-title\">Development<\/h3>\n                                                                        \n                                                                            <p class=\"timeline-step-description\">Site integration with particular attention to performance, SEO and accessibility.<\/p>\n                                                                        \n                                                                            <div class=\"timeline-step-tags\">\n                                                                                            <span class=\"timeline-tag\">Dev<\/span>\n                                                                                            <span class=\"timeline-tag\">SEO<\/span>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"timeline-step\">\n                                <div class=\"timeline-step-number\">\n                                    <span>4<\/span>\n                                <\/div>\n                                \n                                <div class=\"timeline-step-content\">\n                                                                            <h3 class=\"timeline-step-title\">Go-live<\/h3>\n                                                                        \n                                                                            <p class=\"timeline-step-description\">User acceptance testing, deployment, training and onboarding support.<\/p>\n                                                                        \n                                                                            <div class=\"timeline-step-tags\">\n                                                                                            <span class=\"timeline-tag\">Testing<\/span>\n                                                                                            <span class=\"timeline-tag\">Deployment<\/span>\n                                                                                    <\/div>\n                                                                    <\/div>\n                            <\/div>\n                                            <\/div>\n                \n                            <\/div>\n\n            \n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"castelis-highlighted-content-image bg-grey\"  id=\"expertise-section\" >\n    <div class=\"container\">\n        \n        <div class=\"content-wrapper order-2\">\n                            <h2 class=\"content-title\">\n                    <span class=\"slash-prefix\">\/<\/span>\n                    <div>UX, performance and multi-device at the heart of web projects<\/div>\n                <\/h2>\n                        \n                            <p class=\"content-description\">A website must offer a consistent experience across desktop, tablet and mobile. Castelis designs responsive or mobile-first sites, integrating UX\/UI best practices and performance standards to guarantee a smooth experience across all devices.<\/p>\n                        \n                            <div class=\"key-info-blocks\">\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Mobile-first or responsive design\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Mobile-first or responsive design<\/h3>\n                                <div class=\"key-info-subtitle\">Interfaces adapted to all devices for an optimal experience whatever the device.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Clear, accessible user journeys\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Clear, accessible user journeys<\/h3>\n                                <div class=\"key-info-subtitle\">An information architecture designed to guide visitors and facilitate their actions.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Load time optimisation\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Load time optimisation<\/h3>\n                                <div class=\"key-info-subtitle\">High technical performance to reduce bounce rate and improve the experience across all devices.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Compliance with accessibility standards (WCAG \/ EN 301 549)\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Compliance with accessibility standards (WCAG \/ EN 301 549)<\/h3>\n                                <div class=\"key-info-subtitle\">Sites designed to be accessible to all, in compliance with applicable regulations.<\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n                        \n                            <div class=\"castelis-cta-wrapper\">\n                    <a href=\"#contact-section\" class=\"btn btn-secondary\">\n                        Speak with an expert\n                                            <\/a>\n                <\/div>\n                    <\/div>\n        \n        \n        <div class=\"image-wrapper order-1\">\n                            <img decoding=\"async\" \n                    src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/04\/domenico-loia-EhTcC9sYXsw-unsplash.webp\" \n                    alt=\"UX, performance and multi-device at the heart of web projects\"\n                \/>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"castelis-cards-panel alignment-horizontal bg-black heading-left\"  id=\"services-section\" >\n    <div class=\"container\">\n                    <div class=\"cards-panel-header\">\n                                    <div class=\"cards-panel-heading\">\n                        <span class=\"slash-prefix\">\/<\/span>\n                        <h2>Custom solutions for your digital growth<\/h2>\n                    <\/div>\n                                \n                                    <div class=\"cards-panel-description\">\n                        <p>Castelis works on web development projects of all sizes. Whatever your context, we support your digital transformation projects with particular attention to their impact on growth, performance and the quality of your actions.<\/p>\n\n                    <\/div>\n                            <\/div>\n                \n                    <div class=\"cards-grid cards-grid-3\">\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/laptop_7267647_green.svg?ver=1776436860\" alt=\"Institutional sites\" \/>\n                                                            <\/div>\n                            <div class=\"card-content\">\n                                                                    <h3 class=\"card-title\">Institutional sites<\/h3>\n                                                                \n                                                                    <p class=\"card-description\">Creation or redesign of showcase sites to enhance your image, structure your messages and strengthen your credibility.<\/p>\n                                                                \n                                                            <\/div>\n                                            <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/laptop_7267647_green.svg?ver=1776436860\" alt=\"Intranet \/ Extranet\" \/>\n                                                            <\/div>\n                            <div class=\"card-content\">\n                                                                    <h3 class=\"card-title\">Intranet \/ Extranet<\/h3>\n                                                                \n                                                                    <p class=\"card-description\">Internal or partner web platforms to organise information, streamline exchanges and secure access.<\/p>\n                                                                \n                                                            <\/div>\n                                            <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/laptop_7267647_green.svg?ver=1776436860\" alt=\"E-commerce\" \/>\n                                                            <\/div>\n                            <div class=\"card-content\">\n                                                                    <h3 class=\"card-title\">E-commerce<\/h3>\n                                                                \n                                                                    <p class=\"card-description\">Design of online sales platforms adapted to your commercial objectives and specific constraints.<\/p>\n                                                                \n                                                            <\/div>\n                                            <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/laptop_7267647_green.svg?ver=1776436860\" alt=\"Multi-site platforms\" \/>\n                                                            <\/div>\n                            <div class=\"card-content\">\n                                                                    <h3 class=\"card-title\">Multi-site platforms<\/h3>\n                                                                \n                                                                    <p class=\"card-description\">Deployment of shared structures to efficiently manage multiple sites from a common foundation.<\/p>\n                                                                \n                                                            <\/div>\n                                            <\/div>\n                            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"castelis-highlighted-content-image bg-grey\"  id=\"benefices-section\" >\n    <div class=\"container\">\n        \n        <div class=\"content-wrapper order-1\">\n                            <h2 class=\"content-title\">\n                    <span class=\"slash-prefix\">\/<\/span>\n                    <div>Sites designed to last and evolve<\/div>\n                <\/h2>\n                        \n                            <p class=\"content-description\">Sites developed by Castelis are built on modern technical choices, designed for performance, maintainability and evolution over time.<\/p>\n                        \n                            <div class=\"key-info-blocks\">\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Modern architecture\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Modern architecture<\/h3>\n                                <div class=\"key-info-subtitle\">Open source, scalable solutions compatible with cloud-ready architectures.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"key-info-item\">\n                            <div class=\"key-info-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2025\/12\/Icon-1.svg\" alt=\"Maintainability\" \/>\n                                                            <\/div>\n                            <div class=\"key-info-content\">\n                                <h3 class=\"key-info-title\">Maintainability<\/h3>\n                                <div class=\"key-info-subtitle\">Sites that are easy to evolve, without excessive dependencies or unnecessary complexity.<\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n                        \n                            <div class=\"castelis-cta-wrapper\">\n                    <a href=\"#contact-section\" class=\"btn btn-secondary\">\n                        Speak with an expert\n                                            <\/a>\n                <\/div>\n                    <\/div>\n        \n        \n        <div class=\"image-wrapper order-2\">\n                            <img decoding=\"async\" \n                    src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/04\/christina-wocintechchat-com-m-6Dv3pe-JnSg-unsplash.webp\" \n                    alt=\"Sites designed to last and evolve\"\n                \/>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"castelis-cards-panel alignment-vertical bg-green heading-center\"  id=\"castelis-section\" >\n    <div class=\"container\">\n                    <div class=\"cards-panel-header\">\n                                    <div class=\"cards-panel-heading\">\n                        <span class=\"slash-prefix\">\/<\/span>\n                        <h2>Castelis: your usage and performance-driven web partner<\/h2>\n                    <\/div>\n                                \n                                    <div class=\"cards-panel-description\">\n                        <p>We design websites combining strategic vision, UX\/UI expertise and technical mastery, for useful, purpose-aligned projects.<\/p>\n\n                    <\/div>\n                            <\/div>\n                \n                    <div class=\"cards-grid cards-grid-4\">\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/02\/check-1.svg\" alt=\"End-to-end approach\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">End-to-end approach<\/h3>\n                                                        \n                                                            <p class=\"card-description\">From strategic thinking through to go-live and evolution.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/02\/check-1.svg\" alt=\"UX\/UI expertise\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">UX\/UI expertise<\/h3>\n                                                        \n                                                            <p class=\"card-description\">A strong focus on usage and user experience.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/02\/check-1.svg\" alt=\"Technical mastery\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">Technical mastery<\/h3>\n                                                        \n                                                            <p class=\"card-description\">Reliable, high-performing, scalable technical choices.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                                    <div class=\"card-item\">\n                                                    \n                            <div class=\"card-icon\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/02\/check-1.svg\" alt=\"Agile methodology\" \/>\n                                                            <\/div>\n                            \n                                                            <h3 class=\"card-title\">Agile methodology<\/h3>\n                                                        \n                                                            <p class=\"card-description\">An iterative approach promoting adaptation and cost control.<\/p>\n                                                        \n                                                        \n                                                                        <\/div>\n                            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"client-case-studies\"  id=\"success-stories-section\" >\n    <div class=\"container\">\n                    <h2 class=\"case-studies-heading\">\n                <span class=\"slash-prefix\">\/<\/span>\n                They strengthened their digital presence with Castelis\n            <\/h2>\n        \n                    <div class=\"case-studies-description\">\n                <p>Discover how our clients improved their visibility, image and web performance through custom projects.<\/p>\n\n            <\/div>\n        \n                    <div class=\"case-studies__wrapper\">\n                <div class=\"case-studies-grid\">\n                                            <div class=\"case-study-card\">\n                                                            <div class=\"case-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/03\/cas-client-eleclerc.webp\" alt=\"cas-client-eleclerc\">\n                                <\/div>\n                            \n                            <div class=\"case-content\">\n                                                                    <h3 class=\"case-title\">Groupe Leclerc | Security and performance of the e-commerce site<\/h3>\n                                \n                                                                    <p class=\"case-description\">Unification of e-commerce and marketplace sales on a geo-redundant cloud platform.<\/p>\n                                \n                                                                    <div class=\"case-figures\">\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">99%<\/div>\n                                                <div class=\"figure-label\">SLA achieved<\/div>\n                                            <\/div>\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">1 600<\/div>\n                                                <div class=\"figure-label\">Tickets processed<\/div>\n                                            <\/div>\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">145<\/div>\n                                                <div class=\"figure-label\">Documentation pages<\/div>\n                                            <\/div>\n                                                                            <\/div>\n                                                                \n                                                                    <a href=\"https:\/\/hunik.group\/cas-client\/groupe-leclerc\/\" class=\"card-cta\" target=\"_blank\" rel=\"noopener\">\n                                        View case study\n                                        <i class=\"fas fa-chevron-right\"><\/i>\n                                    <\/a>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"case-study-card\">\n                                                            <div class=\"case-image\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.castelis.com\/wp-content\/uploads\/2026\/03\/cas-client-apave.webp\" alt=\"Apave | Rationalising and optimising a large digital ecosystem\">\n                                <\/div>\n                            \n                            <div class=\"case-content\">\n                                                                    <h3 class=\"case-title\">Apave | Rationalising and optimising a large digital ecosystem<\/h3>\n                                \n                                                                    <p class=\"case-description\">Deployment of a centralised digital platform to harmonise Apave&#039;s web presence across 45 countries.<\/p>\n                                \n                                                                    <div class=\"case-figures\">\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">8 mois<\/div>\n                                                <div class=\"figure-label\">Project duration<\/div>\n                                            <\/div>\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">30<\/div>\n                                                <div class=\"figure-label\">Country spaces deployed<\/div>\n                                            <\/div>\n                                                                                    <div class=\"figure-item\">\n                                                <div class=\"figure-value\">11<\/div>\n                                                <div class=\"figure-label\">Subsidiary sites<\/div>\n                                            <\/div>\n                                                                            <\/div>\n                                                                \n                                                                    <a href=\"https:\/\/hunik.group\/cas-client\/apave\/\" class=\"card-cta\" target=\"_blank\" rel=\"noopener\">\n                                        View case study\n                                        <i class=\"fas fa-chevron-right\"><\/i>\n                                    <\/a>\n                                                            <\/div>\n                        <\/div>\n       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 \n                <div class=\"faq-item active\">\n                    <div class=\"container\">\n                        <button \n                            class=\"faq-question\" \n                            type=\"button\"\n                            aria-expanded=\"true\"\n                            aria-controls=\"faq-faq-section-0\"\n                            onclick=\"this.closest('.faq-item').classList.toggle('active'); this.setAttribute('aria-expanded', this.getAttribute('aria-expanded') === 'true' ? 'false' : 'true');\"\n                        >\n                            <h3>When should a website redesign be considered?<\/h3>\n                            <i class=\"faq-icon\"><\/i>\n                        <\/button>\n                    <\/div>\n                    <div \n                        class=\"faq-answer\" \n                        id=\"faq-faq-section-0\"\n                        role=\"region\"\n                    >\n                        <div class=\"container\">\n                            <div class=\"faq-answer-content\">\n                                <p>When the site no longer reflects your image, is no longer performing, poorly referenced or unsuited to current usage. An analysis by our experts will determine whether you need a full redesign or targeted optimisations.<\/p>\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                                            \n                <div class=\"faq-item \">\n                    <div class=\"container\">\n                        <button \n                            class=\"faq-question\" \n                            type=\"button\"\n                            aria-expanded=\"false\"\n                            aria-controls=\"faq-faq-section-1\"\n                            onclick=\"this.closest('.faq-item').classList.toggle('active'); this.setAttribute('aria-expanded', this.getAttribute('aria-expanded') === 'true' ? 'false' : 'true');\"\n                        >\n                            <h3>How can the visibility of an existing site be improved?<\/h3>\n                            <i class=\"faq-icon\"><\/i>\n                        <\/button>\n                    <\/div>\n                    <div \n                        class=\"faq-answer\" \n                        id=\"faq-faq-section-1\"\n                        role=\"region\"\n                    >\n                        <div class=\"container\">\n                            <div class=\"faq-answer-content\">\n                                <p>By jointly working on content, technical performance and user experience. These levers are complementary and must be considered together to improve natural search rankings and your conversion rate.<\/p>\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                                            \n                <div class=\"faq-item \">\n                    <div class=\"container\">\n                        <button \n                            class=\"faq-question\" \n                            type=\"button\"\n                            aria-expanded=\"false\"\n                            aria-controls=\"faq-faq-section-2\"\n                            onclick=\"this.closest('.faq-item').classList.toggle('active'); this.setAttribute('aria-expanded', this.getAttribute('aria-expanded') === 'true' ? 'false' : 'true');\"\n                        >\n                            <h3>Can a website evolve after it goes live?<\/h3>\n                            <i class=\"faq-icon\"><\/i>\n                        <\/button>\n                    <\/div>\n                    <div \n                        class=\"faq-answer\" \n                        id=\"faq-faq-section-2\"\n                        role=\"region\"\n                    >\n                        <div class=\"container\">\n                            <div class=\"faq-answer-content\">\n                                <p>Yes, sites designed by Castelis are built to evolve easily, both in terms of content and functionality.<\/p>\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/section>\n\n\n<section class=\"castelis-contact-form\"  id=\"contact-section\" >\n    <div class=\"container\">   \n                    <div class=\"contact-tag hashtag-title\">CONTACT<\/div>\n        \n                    <h2 class=\"contact-heading\">Let&#039;s talk about your project<\/h2>\n        \n        \n        <div class=\"contact-wrapper\">\n            \n            <div class=\"contact-form-side\">\n                                    <div class=\"contact-form-container\">\n                        \n\t\t\t\t\t\t<script>\n\t\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\t\tportalId: 9318812,\n\t\t\t\t\t\t\t\t\tformId: \"312183e0-8b6c-488d-ac79-af4a4fbc82fe\",\n\t\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1777380635000-8653856264\",\n\t\t\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t})});\n\t\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1777380635000-8653856264\"><\/div>\n                    <\/div>\n                            <\/div>\n\n            \n            <div class=\"contact-sidebar\">\n                <div class=\"sidebar-content\">\n                                            <h3 class=\"sidebar-heading\">Why choose us?<\/h3>\n                    \n                                            <div class=\"reasons-list\">\n                                                            <div class=\"reason-item\">\n                                    <i class=\"green-icon-bg\"><\/i>\n                                    <div class=\"reason-content\">\n                                        <h4 class=\"reason-title\">Technical expertise<\/h4>\n                                        <div class=\"reason-description\">15+ years of experience, AWS\/Azure certifications, modern stack<\/div>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"reason-item\">\n                                    <i class=\"green-icon-bg\"><\/i>\n                                    <div class=\"reason-content\">\n                                        <h4 class=\"reason-title\">Proven methodology<\/h4>\n                                        <div class=\"reason-description\">100+ projects delivered, 95% client satisfaction, on-time delivery<\/div>\n                                    <\/div>\n                                <\/div>\n                                                            <div class=\"reason-item\">\n                                    <i class=\"green-icon-bg\"><\/i>\n                                    <div class=\"reason-content\">\n                                        <h4 class=\"reason-title\">Ongoing support<\/h4>\n                                        <div class=\"reason-description\">TMA available, team training, 24\/7 monitoring<\/div>\n                                    <\/div>\n                                <\/div>\n                                                    <\/div>\n                    \n                                            <div class=\"satisfaction-rating\">\n                            <div class=\"rating-display\">\n                                <div class=\"rating-label\">Satisfaction score<\/div>\n                                <div class=\"rating-number\">4.8\/5<\/div>\n                            <\/div>\n                            <div class=\"rating-stars\">\n                                                                                                            <i class=\"fas fa-star\"><\/i>\n                                                                                                                                                <i class=\"fas fa-star\"><\/i>\n                                                                                                                                                <i class=\"fas fa-star\"><\/i>\n                                                                     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<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":2406,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-2462","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/pages\/2462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/comments?post=2462"}],"version-history":[{"count":3,"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/pages\/2462\/revisions"}],"predecessor-version":[{"id":2466,"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/pages\/2462\/revisions\/2466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/media\/2406"}],"wp:attachment":[{"href":"https:\/\/www.castelis.com\/en\/wp-json\/wp\/v2\/media?parent=2462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}